Case Study: ProH2O
Going from a Local Plumber to a Fully Booked B2B Service Provider for ProH2O
Going from a Local Plumber to a Fully Booked B2B Service Provider for ProH2O
ProH2O is a plumbing company specializing in unclogging and maintaining pipe installations for large-scale clients (gas stations, hotels, residential buildings), as well as plumbing services for individual homes.
ProH2O is a plumbing company specializing in unclogging and maintaining pipe installations for large-scale clients (gas stations, hotels, residential buildings), as well as plumbing services for individual homes.
ProH2O is a plumbing company specializing in unclogging and maintaining pipe installations for large-scale clients (gas stations, hotels, residential buildings), as well as plumbing services for individual homes.
Unique Website Visitors
400+/mo
400+/mo
400+/mo
Booked Services
Doubled
Doubled
Doubled
Industry
HVAC
HVAC
HVAC
I helped ProH2O establish a strong presence in the digital marketing realm with a brand new SEO-optimized website. That resulted in regular 400+ monthly website visitors, and them being booked up to 2 months in advance.
I helped ProH2O establish a strong presence in the digital marketing realm with a brand new SEO-optimized website. That resulted in regular 400+ monthly website visitors, and them being booked up to 2 months in advance.
I helped ProH2O establish a strong presence in the digital marketing realm with a brand new SEO-optimized website. That resulted in regular 400+ monthly website visitors, and them being booked up to 2 months in advance.
❌ The Problem
❌ The Problem
ProH2O had no website. Their marketing relied on radio, billboards, and the occasional local TV spot. While that helped them stay afloat, they were:
Mostly attracting small, one-off residential jobs.
Failing to reach higher-paying, long-term B2B clients.
Losing out on online search traffic, where their competitors were already visible.
They knew they needed more, and better, customers. But they had no digital presence.
ProH2O had no website. Their marketing relied on radio, billboards, and the occasional local TV spot. While that helped them stay afloat, they were:
Mostly attracting small, one-off residential jobs.
Failing to reach higher-paying, long-term B2B clients.
Losing out on online search traffic, where their competitors were already visible.
They knew they needed more, and better, customers. But they had no digital presence.
ProH2O had no website. Their marketing relied on radio, billboards, and the occasional local TV spot. While that helped them stay afloat, they were:
Mostly attracting small, one-off residential jobs.
Failing to reach higher-paying, long-term B2B clients.
Losing out on online search traffic, where their competitors were already visible.
They knew they needed more, and better, customers. But they had no digital presence.
🎯 The Goal
🎯 The Goal
ProH2O reached out with a clear mission:
Build a mobile-friendly, fast website that looks trustworthy.
Rank on the first page of Google for relevant plumbing services.
Turn visitors into leads via quote requests and phone calls.
They didn’t just want “a website.”
They wanted a business tool, built to grow revenue.
ProH2O reached out with a clear mission:
Build a mobile-friendly, fast website that looks trustworthy.
Rank on the first page of Google for relevant plumbing services.
Turn visitors into leads via quote requests and phone calls.
They didn’t just want “a website.”
They wanted a business tool, built to grow revenue.
ProH2O reached out with a clear mission:
Build a mobile-friendly, fast website that looks trustworthy.
Rank on the first page of Google for relevant plumbing services.
Turn visitors into leads via quote requests and phone calls.
They didn’t just want “a website.”
They wanted a business tool, built to grow revenue.
What I did?
What I did?
Custom Website Design
WordPress Development
Keyword Research
SEO optimization
A month of weekly blog posts
Custom Website Design
WordPress Development
Keyword Research
SEO optimization
A month of weekly blog posts
✅ The Solution
✅ The Solution
I delivered a WordPress website, designed and developed from scratch with conversions and SEO at the core.
My deliverables:
Custom web design aligned with trust-building UX principles.
Mobile-first development for seamless experience on any device.
Search engine optimization, including metadata and keyword research.
Conversion-focused copy designed to drive quote submissions and calls.
Clear service segmentation for both B2C and B2B audiences.
The entire project, from onboarding to launch, took two months.
I delivered a WordPress website, designed and developed from scratch with conversions and SEO at the core.
My deliverables:
Custom web design aligned with trust-building UX principles.
Mobile-first development for seamless experience on any device.
Search engine optimization, including metadata and keyword research.
Conversion-focused copy designed to drive quote submissions and calls.
Clear service segmentation for both B2C and B2B audiences.
The entire project, from onboarding to launch, took two months.
I delivered a WordPress website, designed and developed from scratch with conversions and SEO at the core.
My deliverables:
Custom web design aligned with trust-building UX principles.
Mobile-first development for seamless experience on any device.
Search engine optimization, including metadata and keyword research.
Conversion-focused copy designed to drive quote submissions and calls.
Clear service segmentation for both B2C and B2B audiences.
The entire project, from onboarding to launch, took two months.
📈 The Results
📈 The Results
400+ unique monthly visitors from Google within the first few months (via Search Console).
The client reported that “the phone hasn’t stopped ringing” since launch.
A year later, they were fully booked and came back to request new pages for expanded services.
The best part?
They achieved this without ads, without social media, just a strategically built website that works.
400+ unique monthly visitors from Google within the first few months (via Search Console).
The client reported that “the phone hasn’t stopped ringing” since launch.
A year later, they were fully booked and came back to request new pages for expanded services.
The best part?
They achieved this without ads, without social media, just a strategically built website that works.
"Ever since we have launched the new website, we've constantly been booked, sometimes months in advance. That enabled us to open a branch of the company (run by my brother-in-law) in the north part of the country!"
"Ever since we have launched the new website, we've constantly been booked, sometimes months in advance. That enabled us to open a branch of the company (run by my brother-in-law) in the north part of the country!"
"Ever since we have launched the new website, we've constantly been booked, sometimes months in advance. That enabled us to open a branch of the company (run by my brother-in-law) in the north part of the country!"
Vinko Petrović
ProH2O Owner
Vinko Petrović
ProH2O Owner
Vinko Petrović
ProH2O Owner
🧠 My Take
🧠 My Take
This project is a reminder that strategy + execution = results.
When you know what to say, how to structure a site, and how to make Google love it, you can transform a small business into a fully booked local authority.
This project is a reminder that strategy + execution = results.
When you know what to say, how to structure a site, and how to make Google love it, you can transform a small business into a fully booked local authority.
This project is a reminder that strategy + execution = results.
When you know what to say, how to structure a site, and how to make Google love it, you can transform a small business into a fully booked local authority.
🚀 Want These Kinds of Results?
🚀 Want These Kinds of Results?
If you’re serious about growing your business and ready to lay the digital groundwork that scales: let’s talk:
Website Design & Development
I can build you a custom website that converts the website visitors to customers.
